Last 90 days · showing all · data as of 08 Sep 2026 08:53 IST
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⌘/Ctrl+Enter · answers from this outlet's 90-day data
How this works: every item is placed on the popularity × profitability matrix
(Kasavana-Smith). Popularity cut = 70% of the average item's sales; profitability = menu price × category
gross-margin, above/below the menu median (median resists the ₹50k-bottle skew).
Profit uses category GP assumptions (recipe costs aren't in the DB): champagne,wine=70% · beer=55% · single malt,premium,cognac=68% · whisky,whiskey,vodka,gin,tequila,rum,brandy,liqueur=74% · cocktail,shot,modern classic=80% · mocktail,mixer,chaser,beverage,juice,shake,coffee,tea=82% · dessert=72% · food=68% · other=65%. Items priced below ₹30/unit are treated as comps/sides, never "discontinue".
Raise price — popular but priced below category easy margin
Item
Category
Qty
Avg price
Revenue
Aloo Tikki Smash Burger
The Smash Lab Burgers - Built, Pressed & Finished
1900
₹375
₹7,12,500
Classic Coffee Frappe
JACOB’S FRAPPE
2681
₹264
₹7,06,620
Penne Alfredo Pasta
Handmade Pasta & Risotto
1279
₹545
₹6,97,055
Penne Arrabbiata
Handmade Pasta & Risotto
960
₹545
₹5,23,200
Mac & Cheese
Handmade Pasta & Risotto
625
₹555
₹3,46,875
Peach Iced Tea
ICED TEA
1100
₹240
₹2,64,000
Margherita Perfetta (Sourdough Thin-Crust)
Jacob's Sourdough Pizza
346
₹645
₹2,23,170
Brown Butter Ravioli
Handmade Pasta & Risotto
374
₹555
₹2,07,570
Hibiscus Iced Tea
ICED TEA
339
₹240
₹81,360
BBQ Cauliflower Popcorns
Garage Bites & Shareables
165
₹385
₹63,525
Masala Omelette
Jacob Morning Workshop Egg
113
₹345
₹38,985
Kitkat Pancake
Jacob Morning Workshop Veg
84
₹345
₹28,980
Chocolate Fruit Waffle
Jacob Morning Workshop Veg
74
₹365
₹27,010
Berry Mix Pancake
Jacob Morning Workshop Veg
70
₹345
₹24,150
Choco-chip Cookie
Chiller & Pastry Showcase
101
₹175
₹17,675
Spinach Mushroom Omelette
Jacob Morning Workshop Egg
46
₹345
₹15,870
Rajasthani Cutting Chai
SPECIALTY TEA
50
₹150
₹7,500
extra egg
BEVERAGES
2
₹50
₹100
vanilla syrup
BEVERAGES
1
₹55
₹55
dips
BEVERAGES
1
₹50
₹50
egg
BEVERAGES
1
₹50
₹50
extra Mango
BEVERAGES
1
₹50
₹50
extra veggies
BEVERAGES
1
₹50
₹50
french fries
BEVERAGES
1
₹50
₹50
french fries !/2 p0rson
BEVERAGES
1
₹50
₹50
ice cream
BEVERAGES
1
₹50
₹50
oliv oil
BEVERAGES
1
₹50
₹50
vanilla
BEVERAGES
1
₹50
₹50
vanilla ice cream
BEVERAGES
1
₹50
₹50
garli butter
BEVERAGES
1
₹40
₹40
vanilla cirap
BEVERAGES
1
₹40
₹40
extra bread
BEVERAGES
1
₹35
₹35
Review price — priced above category but slow-moving
Item
Category
Qty
Avg price
Days sold
4 slice
BEVERAGES
1
₹300
1/90
Add chicken
BEVERAGES
1
₹100
1/90
Columbia honey strawberry
BEVERAGES
1
₹100
1/90
bronie
BEVERAGES
1
₹200
1/90
coconut water
BEVERAGES
1
₹150
1/90
colmbia
BEVERAGES
1
₹100
1/90
egg 1 pc
BEVERAGES
1
₹100
1/90
exrta paneer
BEVERAGES
1
₹100
1/90
extra bacon
BEVERAGES
1
₹100
1/90
extra cheese 2
BEVERAGES
1
₹98
1/90
ginger ale
BEVERAGES
1
₹250
1/90
panama
BEVERAGES
1
₹100
1/90
paneer
BEVERAGES
1
₹100
1/90
pita bread
BEVERAGES
1
₹100
1/90
Saffron Cheese Arancini With Smoked Tomato Coulis
Garage Bites & Shareables
2
₹565
2/90
jigli
Chiller & Pastry Showcase
2
₹440
2/90
lemon panna cotta
Chiller & Pastry Showcase
5
₹445
4/90
Prawn & Pepper Skewers
Garage Bites & Shareables
6
₹725
6/90
Chicken English Sausage & Hash Plate
Jacob Morning Workshop Egg
8
₹695
8/90
Saffron Lemon Risotto With Charred Asparagus & Mascarpone
Handmade Pasta & Risotto
8
₹825
8/90
Lemon Panna Cotta
Chiller & Pastry Showcase
12
₹445
11/90
Saffron Lemon Risotto With Charred Asparagus & Mascarpone
Handmade Pasta & Risotto
14
₹825
12/90
Cobb Reloaded Salad
Greens & Bowls
21
₹695
18/90
Carbonara (authentic)
Handmade Pasta & Risotto
24
₹865
22/90
Crispy Calamari
Garage Bites & Shareables
30
₹695
22/90
Prawn Chili Linguine
Handmade Pasta & Risotto
31
₹865
27/90
Prawn & Pepper Skewers
Garage Bites & Shareables
33
₹725
28/90
Butter Chicken Risotto
Handmade Pasta & Risotto
49
₹865
40/90
Espresso Tonic
BLACK COFFEE
66
₹270
42/90
Bacon Jam Smokehouse Smash
The Smash Lab Burgers - Built, Pressed & Finished
123
₹695
61/90
Stars — your winners, protect & promote food & non-liquor
Item
Category
Qty
Revenue
Trend (last 45d)
Aloo Tikki Smash Burger
The Smash Lab Burgers - Built, Pressed & Finished
1900
₹7,12,500
→ -14%
Penne Alfredo Pasta
Handmade Pasta & Risotto
1279
₹6,97,055
→ -14%
Pomodoro Burrata Tagliatelle
Handmade Pasta & Risotto
910
₹5,86,950
→ -20%
Penne Arrabbiata
Handmade Pasta & Risotto
960
₹5,23,200
→ -19%
Jacob's Fiery Paneer Sandwich
Stacked Sandwiches
1312
₹5,18,240
→ -25%
Mediterranean Veg (Neapolitan Base)
Jacob's Sourdough Pizza
498
₹4,30,770
▼ -26%
Robata Paneer Tikka Pizza (Neapolitan Base)
Jacob's Sourdough Pizza
484
₹4,18,660
→ -14%
Robata Paneer Tikka Pizza (Sourdough Thin-Crust)
Jacob's Sourdough Pizza
545
₹4,11,475
→ +3%
Fire Pit Chicken Smash
The Smash Lab Burgers - Built, Pressed & Finished
672
₹3,52,800
→ -12%
Mac & Cheese
Handmade Pasta & Risotto
625
₹3,46,875
→ -10%
Peri Peri Fries
Jacobs Sides
934
₹3,40,910
→ -14%
Mushroom Melt Veg Smash
The Smash Lab Burgers - Built, Pressed & Finished
678
₹3,15,270
→ +8%
Mediterranean Veg (Sourdough Thin-Crust)
Jacob's Sourdough Pizza
401
₹3,06,765
→ -23%
Jacobs Classic Double Smash
The Smash Lab Burgers - Built, Pressed & Finished
490
₹2,86,650
▼ -30%
Mexican Peri-peri Paneer Bowl
Robata Fire Grill Veg
432
₹2,82,960
→ -17%
The Bangkok Crunch
The Smash Lab Burgers - Built, Pressed & Finished
563
₹2,61,795
→ -15%
Thecha Avocado Toast
Jacob Morning Workshop Veg
540
₹2,45,700
→ -9%
Margherita Perfetta (Sourdough Thin-Crust)
Jacob's Sourdough Pizza
346
₹2,23,170
→ -17%
Brown Butter Ravioli
Handmade Pasta & Risotto
374
₹2,07,570
→ -21%
Margherita Perfetta (Neapolitan Base)
Jacob's Sourdough Pizza
271
₹2,01,895
▼ -27%
Mac & Cheese
Handmade Pasta & Risotto
351
₹1,94,805
→ -2%
Bombay Chilli Cheese Melt
Stacked Sandwiches
403
₹1,83,365
→ -10%
Fried Mozzarella Cigars
Garage Bites & Shareables
370
₹1,72,050
→ +3%
Parmesan Truffle Fries
Jacobs Sides
425
₹1,67,875
→ -15%
Pesto Gnocchi
Handmade Pasta & Risotto
261
₹1,52,685
→ +19%
Crispy Chicken Katsu
The Smash Lab Burgers - Built, Pressed & Finished
274
₹1,43,850
→ -6%
Acai Bowl
Jacob Morning Workshop Veg
221
₹1,42,545
▲ +28%
Chicken Alfredo Fettuccine
Handmade Pasta & Risotto
200
₹1,37,000
→ -13%
Garlic Bread
Jacobs Sides
375
₹1,36,875
→ -12%
Potato Wedges
Jacobs Sides
346
₹1,26,290
→ +2%
Liquor is analysed by brand in ml (above); the item matrix covers food & non-liquor. Populate recipes.cost_per_serving to replace category GP assumptions with true dish margins.