Last 90 days · showing food · data as of 08 Sep 2026 07:51 IST
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⌘/Ctrl+Enter · answers from this outlet's 90-day data
How this works: every item is placed on the popularity × profitability matrix
(Kasavana-Smith). Popularity cut = 70% of the average item's sales; profitability = menu price × category
gross-margin, above/below the menu median (median resists the ₹50k-bottle skew).
Profit uses category GP assumptions (recipe costs aren't in the DB): champagne,wine=70% · beer=55% · single malt,premium,cognac=68% · whisky,whiskey,vodka,gin,tequila,rum,brandy,liqueur=74% · cocktail,shot,modern classic=80% · mocktail,mixer,chaser,beverage,juice,shake,coffee,tea=82% · dessert=72% · food=68% · other=65%. Items priced below ₹30/unit are treated as comps/sides, never "discontinue".
46
Dogs — discontinue candidates
100
Dead on menu (0 sales)
9
Under-priced (raise)
14
Over-priced (review)
29
Stars — keep & feature
Menu matrix
Star
29 items · ₹33,32,909 · keep & feature
Puzzle
55 items · ₹7,79,235 · promote / reposition
Plowhorse
35 items · ₹16,09,020 · raise price / cut cost
Dog
46 items · ₹3,02,422 · discontinue candidate
Dead on menu — 100 items, 0 sales in 90 days
(Σ list price ₹53,552) — strongest discontinue signal
Raise price — popular but priced below category easy margin
Item
Category
Qty
Avg price
Revenue
SWINTON 9 PM
ENTRÉE NON VEG
172
₹695
₹1,19,540
AVOCADO PAPDI CHAAT
MUNCHIES
160
₹495
₹79,200
EGYPTIAN FALAFEL
SWINTONS DAILY
77
₹585
₹45,045
TANDOORI ROTI
BREAD
390
₹110
₹42,900
EGGCELLENT CURRY
MAIN CLASSIC NON VEG
17
₹645
₹10,965
BURRANI RAITA
SIDES
36
₹245
₹8,820
MANCHOW SOUP VEG
SOUPS
21
₹395
₹8,295
GREEN SALAD
SALADS
19
₹245
₹4,655
ADD PERI PERI
SIDES
73
₹60
₹4,380
Review price — priced above category but slow-moving
Item
Category
Qty
Avg price
Days sold
SHARABI RAAN (Live)
MAIN CLASSIC NON VEG
1
₹2,955
1/90
RT VEG FATTIR
MUNCHIES
1
₹725
1/90
RAAN-E-ROYAL FEAST
SWINTONS DAILY
2
₹3,245
2/90
GOAN PRAWNS CURRY
MAIN CLASSIC NON VEG
2
₹985
2/90
GHEE ROAST PRAWN TOAST
ENTRÉE VEG
10
₹915
10/90
LABANESE MEAT BALLS
SPANISH TAPAS
10
₹795
8/90
SMOKED SALMON AVOCADO
NON VEGETARIAN
12
₹1,065
11/90
BURRATA & KER SANGRI
SIDES
15
₹655
12/90
VINTAGE CAESAR SENSATION
SALADS
15
₹695
12/90
FARMHOUSE CHARM ALINA FARM
SALADS
15
₹645
10/90
AMRITSARI FISH ON KAIRI CLOUD
APPETIZER NON VEG
16
₹915
14/90
ALOO PAYAJ KA KULCHA
BREAD
21
₹255
16/90
MANGO SILK & GRAIN
SIDES
23
₹645
20/90
AVOCADO GALOUTI KEBAB
APPETIZERS VEG
23
₹585
16/90
Stars — your winners, protect & promote food & non-liquor
Item
Category
Qty
Revenue
Trend (last 45d)
OPEN FOOD
DESSERTS
331
₹7,67,554
▼ -74%
FARMER STYLE PIZZA
PIZZA
620
₹4,92,900
▼ -92%
ALFREDO SAUCE PASTA
PASTA
309
₹1,99,305
▼ -90%
ASPARAGUS TEMPURA ROLL
VEG SUSHI
134
₹1,33,330
▼ -93%
PANEER TIKKA PIZZA
PIZZA
148
₹1,26,540
▼ -90%
SWINTON 9 PM
ENTRÉE NON VEG
172
₹1,19,540
▼ -84%
RED SAUCE PASTA
PASTA
184
₹1,18,680
▼ -90%
Kolkata Style Street Chilli Paneer
ENTRÉE VEG
173
₹1,11,585
▼ -93%
CHOICE OF VEGETARIAN SAUCE PASTA
PASTA
163
₹1,05,135
▼ -88%
ANARDANA PANEER TIKKA
ENTRÉE VEG
157
₹1,01,265
▼ -92%
AGLIO OLIO PEPERONCINO
PASTA
150
₹96,750
▼ -93%
MUSHROOM RAVIOLI (FRESH PASTA)
PASTA
126
₹86,310
▼ -84%
MAKE YOUR OWN MEAL BOWL VEGGIES
MAIN CLASSIC VEG
104
₹78,520
▼ -86%
MARGHERITA PIZZA
PIZZA
95
₹75,525
▼ -91%
40 DAL MAKHANI
MAIN CLASSIC VEG
107
₹66,875
▼ -93%
LAAL MAAS
APPETIZER NON VEG
67
₹61,975
▼ -84%
SPICY AVOCADO AND CUCUMBER
VEG SUSHI
57
₹56,715
▼ -90%
BISCOFF HEAVEN
DESSERTS
79
₹54,905
▼ -89%
CHICKEN TIKKA PIZZA
PIZZA
61
₹54,595
▼ -83%
KASUNDI PANEER
MUNCHIES
78
₹51,090
▼ -96%
LOTUS STEM POLARIS
APPETIZERS VEG
78
₹51,090
▼ -87%
MUTTON GAULOTI KEBAB
ENTRÉE NON VEG
55
₹49,225
▼ -92%
MOROCCAN CHICKEN KABAB
SWINTONS DAILY
66
₹44,550
▼ -75%
DUM VEG BIRYANI
BIRYANI
58
₹42,050
▼ -91%
MALAI KOFTA
MAIN CLASSIC VEG
66
₹41,250
▼ -95%
SWINTON RICH KADAI PANEER
MAIN CLASSIC VEG
60
₹37,500
▼ -98%
MOLTEN CHOCOLATE FONDANT
DESSERTS
58
₹37,410
▼ -74%
SPICE & SILKY BURRATA
MUNCHIES
57
₹37,335
▼ -86%
AVOCADO GALOUTI
ENTRÉE VEG
51
₹33,405
▼ -84%
Liquor is analysed by brand in ml (above); the item matrix covers food & non-liquor. Populate recipes.cost_per_serving to replace category GP assumptions with true dish margins.